Simple Way to Generate New Creative Ideas: Think Metaphorically
For long time the subject of “How to generate new ideas” came into my mind constantly. I wanted to discover how this could be achieved and not think of it as something that “happens” sometimes. I wanted to take control of this process myself. I wanted to break down this and understand the reasoning behind this subject.
In this post I’m going to present the way I look at this subject and how easy is to copy this technique, that everyone actually already uses it (empirically without thinking about it most of the times).
Whenever you want to create something (a new blog post, a new advertising idea, ..) think about it as creating a child. As a child has two parents, also your new idea will derive from other already existent ideas. The point that I’m trying to make here, is that a new creative idea is nothing more than a mix between other existent ideas in order to make sense. This seem quite obvious, but the truth is that so-called new stuff comes out that is exactly the same from others that already exist.
You don’t need to be magic or as a so-called ‘creative’ by nature, you just need to master how to think metaphorically: create comparisons where none exist, challenge the standard status quo, and remember, innovation is the key for success.
[Advertising Notebook]: Simple Way to Generate New Creative Ideas: Think Metaphorically http://bit.ly/bkE1rQ
So this means a quite deep knowledge of your field, intuition and correlation skills and, the most important imho, the ability to visualize what lacks or it's worth to be improved in a specific domain. It seems that your idea of creativity and the ideal method for scientific research are similar if not the same! Love this definition… but still feeling something is lacking: context, personality and social connections play a role too, but I'm not sure I can define how
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I really like when people are expressing their opinion and thought. So I like the way you are writing
Thanks for the feedback! I'll def continue to do that, I can't do any other thing anyways
I am not going to be original this time, so all I am going to say that your blog rocks, sad that I don’t have suck a writing skills
Thanks!